Look directly at the camera for at least half of your photos
Keep your arms & hands above your hips so they don't get cropped
Wear a genuine smile, whether you're looking at the camera or not.
- Make sure you have plenty of light! Otherwise your photos will turn out blurry (and there's no amount of photoshopping that will fix that)
- Don't be afraid to speak up during your shoot to make requests. Photographers often fall back to "magazine" (vertical / portrait) photos, which can't be used for buttons or website banners.
- Be patient with your poses. You'll want to get at least 6 photos of every pose, so that you have plenty to choose from.
- Every 30 minutes, give your smile a 5-minute break! Otherwise your smile will look scrunched and less genuine.
- Don't fall back to the same poses over and over again. Look to your right for a couple photos, then to your left. Dance around for a bit. The more variety, the better.
- Tell your photographer where you intend to use the photos. Show her your website (if available), or another website that has a similar target demographic.
- Be VERY mindful of your posture! Slouching is something I just can't fix in Photoshop, and it makes you appear less confident.
- Resolve awkward tendencies by hiring (or asking) a close friend to take your photos.